“To commemorate Tata Motors’ 75th anniversary, we have launched the Founders Edition of our new Forever range of cars and SUVs, exclusively for employees across Tata Group,” the spokesperson said in a statement.
Born on July 29, 1904, Bharat Ratna Jehangir Ratanji Dadabhoy Tata, popularly known as JRD Tata, was appointed as chairman of the Tata Group in 1938, which he led for over 50 years.
“This limited edition line has been designed as a tribute to JRD Tata, Tata Motors’ visionary founder whose legacy is even today ingrained in the ethos of conducting businesses across the group.
“And, therefore, these select cars and SUVs will carry a signature of JRD Tata, enabling one to convey a sense of pride and fulfilment about being a part of the Tata family,” said the spokesperson.
Tata Motors’ cars and SUV portfolio comprises Tiago, Altroz, Tigor (cars) and Safari, Nexon and Harrier (SUVs).
The company reported a whopping 94 per cent growth in passenger car sales in the domestic market at 26,978 units in January 2021, against 13,894 units in the corresponding month of the previous year.
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