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Maruti Suzuki extends ‘Smart Finance’ platform to Arena customers, Auto News, ET Auto

by The Editor
January 15, 2021
in Business
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Maruti Suzuki extends ‘Smart Finance’ platform to Arena customers, Auto News, ET Auto
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Maruti Suzuki extends 'Smart Finance’ platform to Arena customersNew Delhi: After its success with Nexa customers, Maruti Suzuki India Limited (MSIL) on Friday extended the ‘Smart Finance’ platform to the Arena customers across 30+ cities. This facility digitises 24 out of 26 steps in a customer’s vehicle purchase journey.

Shashank Srivastava, executive director (marketing and sales), MSIL, said, “We are overwhelmed with the response to our Smart Finance platform from our Nexa customers. Now, we want to extend the ease of a car buying journey to our Arena customers as well. With Smart Finance, we aim to reach out to a larger audience, assist them and make every stage of the loan process transparent.”

The service includes the option to choose among a range of finance products based on customer needs, selecting the best-suited loan product, completion of all finance related formalities and disbursal of loan online, MSIL said in a statement.

Maruti Suzuki’s website will act as a facilitator between the customer and the financier providing real-time status updates. Going forward, different structured schemes such as balloon and step-up offers, among others can also be reviewed on one screen.

Smart Finance will offer transparency in loan tracking as consumers will be able to check the status of the loan online at each stage of the process in real-time.

For this, Maruti Suzuki has partnered with 12 financiers: State Bank of India, HDFC Bank, Mahindra Finance, ICICI Bank, IndusInd Bank, Bank of Baroda, Cholamandalam Finance, Kotak Mahindra Prime, Axis Bank, AU Small Finance Bank, Yes Bank, and HDB Financial Services. Later, the Company will on-board other key financiers.

The Smart Finance service is now available for Arena customers in 30+ cities including Delhi, NCR, Jaipur, Ahmedabad, Pune, Mumbai, Bangalore, Chennai, Hyderabad, Lucknow, Indore, Kolkata, Cochin, Chandigarh, Guwahati, Goa, Bhubaneswar, Bhopal, Coimbatore, Surat, Vadodara, Ranchi, Raipur, Nagpur, Trivandrum, Vishakhapatnam, Udaipur, Kanpur, Vijayawada and Dehradun.



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